As a CalArts BFA in Design alumnus, specializing in logos, lettering and publicity, I originated the concept and drawing for the highly successful 'California Raisins' advertising campaign, earning a Santa Barbara Ad Club Scholarship Award to CalArts. I am also a CalArts Wasserman Scholar.

 

I began my career at Image West Ltd. SPFX as an Assistant Art Director, converting graphic designs into high definition film, creating optical titles for the Scanimate analog animation computer. I then transitioned to Universal Pictures as a Graphic Designer on Al Ebner's publicity team, crafting impactful movie ad slicks and publicity materials. My artistic journey continued at MCA Records (now Universal Music Group), elevating renowned recording artists through innovative graphic design. Driven by a passion for design and community, I eventually launched a successful studio in Santa Barbara’s Historic Fithian Building, specializing in hand-drawn logos, print advertising, and publicity.

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While dedicating time to raising our two boys—which included serving as a dedicated 4-year marching band booster parent and a 6-year assistant scoutmaster—I also applied my design sensibilities to the entrepreneurial world. For 11 years, I founded and operated an independent estate sales business, where I managed complex liquidations and developed a keen eye for art valuation and marketplace history. This decade of business ownership, combined with years of instructing studio art, eventually led me to expand my practice into professional mentorship. Today, I guide students through the complexities of portfolio creation and college preparedness, bridging the gap between foundational art instruction and the professional aspirations of a working artist.