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Patty Berns, Graphic Designer, Teacher, Mentor

Patty Berns

As a CalArts BFA in Design alumnus, specializing in Character Animation Figure Drawing, I originated the concept and drawings for the highly successful 'California Raisins' advertising campaign, earning a Santa Barbara Ad Club Scholarship Award. I am also a Wasserman Scholar.

 

Beginning my career at Image West as an Assistant Art Director, I honed expertise in real-time Scanimate analog animation, then transitioned to Universal Pictures as a Graphic Designer, crafting impactful movie posters, ad slicks, and publicity materials. My artistic journey continued at MCA Universal Music Group, where I collaborated with the VP Al Ebner publicity team, elevating renowned recording artists through innovative graphic design.

 

Driven by a passion for design and community, I launched a successful graphic design studio in Santa Barbara’s Historic Fithian Building, specializing in hand-drawn logos, print advertising, and public relations. This experience paved the way for my commitment to art education, initially instructing studio art at Roosevelt Elementary, and now mentoring young artists in Los Angeles, guiding them through portfolio creation, college preparedness, and scholarship acquisition.

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